CASE STUDY \\
Dark Dazey
CLIENT
Simon Hirschfield
YEAR
2026
CATEGORY
Indie Music Band
SERVICES
Web Design
Web Development
Branding
Dark Dazey is a genre-bending psychedelic band from Los Angeles, and their website is a frog-themed Windows 7 desktop that visitors explore like a real computer. Instead of a standard band page, fans dig through folders of photos, sneak peeks, snippets, a gallery and even food recipes, watch videos on an old-YouTube-inspired page, and get in touch through MSG, a contact page inspired by MSN. Even a tempting “Don’t
A Band’s Website as a Frog-Themed Desktop
The newest, as of the time of writing this, band's album release was all frog themed. The main key objective of this website is letting users explore and navigate a desktop container whilst it maintaining and being in the theme of frogs in regards to the promotion of its newest album: God is a Frog, Heaven is its swamp. We chose Windows 7 as its primary default container and then added frog branding all the way throughout to relate back to the album release but also making it important to highlight other parts of the band to give the desktop theme a bit more substance and "oomph" as I like to say.
A band's website serving a larger purpose than one.
The main purpose of this website is to promote the new album but also letting users explore and learn more about who Dark Dazey is, its band members and sharing different personal attributes of Dark Dazey like different recipes, gallery photos, snippets, leaks, easter eggs and everything else in between. The website needs to be a balance between fun and playful but also useable, immersive in a sense and allows the fans of Dark Dazey to find all the important information without it being a headache to navigate and explore. An important part of a website like this is also making it mobile responsive as at first glance, it's not too easy to condense a landscape desktop environment into a portrait phone display.
Desktops and its screening are always displayed horizontally, so you have to find a nice balance/medium between what to take out to and what to keep to make sure that the containers are still recognizable and functioning. It's always a balance of what to cut out but also what to keep with these types of websites.
