CASE STUDY \\
Adam Lambert'98
CLIENT
Adam Lambert
YEAR
2026
CATEGORY
Personal Portfolio
SERVICES
Web Design
Web Development
Branding
Adam Lambert’s personal website reimagines the portfolio as a Windows 98 desktop. As a copywriter and the founder of Narrative Supply, Adam wanted one place that held both his work and his personality, so visitors log on through a retro login screen and explore folders and applications to find his copywriting portfolio, a bookshelf of favourite books, movies and shows, and a page dedicated to his dog Gravy. Easter eggs are hidden throughout, rewarding curiosity and turning a portfolio into something people want to poke around in and remember.
A Personal Site Built as a Retro Desktop Experience
Although Adam Lambert already has a professional business website, which is Narrative Supply, we both wanted this website to show a more authentic nature of who Adam Lambert is and a better display of all of his work. Whilst Narrative Supply is there to serve a different purpose and target a complete different audience, this is more of a personal authentic container, designed in the Windows 98 design aesthetic.
Since there is a large array of information and work to display, we decided to make a Folder system that is managed by CMS to allow for the addition of different work and content to be shown in a Notepad application. We used this folder system in other places too like his personal videos that have been re-exported to be able to be shown digitally or his favourite music catalogue that is always fun to explore and listen to.
This website isn't just a container for his work but its also a container for all personal parts of Adam Lambert. The music, the videos, the reading, the writing, the religious/personal belief side. It all intertwines and merges back into who Adam Lambert is as a person and that's exactly what we are aiming at achieving and showing.
The final outcomes + Framer Gallery Nomination
The final results of what turned out was amazing! Not only was Adam Lambert super happy with the final product and how everything turned out, I was lucky enough to have it nominated to be featured in the Framer Gallery (back when it was a bigger deal than how it works now with the community rebrand), which gave the website so much traction and energy than we expected. It was clear that the path that me and Adam decided to take with this website worked and now he has a container that he resonates with, a container that has received over 100k impressions!
